Innovation in the food sector never ceases to amaze. A range of disruptive food innovations have transformed the way we eat in 2022, and 2023 will be no different.
Food research leads to new projects every year. People are becoming more educated and health conscious about what they are eating and how this affects their health and the planet.
Discover two trends that have been growing in the last year, along with disruptive Spanish projects, and will continue to do so in 2023.
Functional Beverages
It is increasingly important for consumers to seek out beverages that not only taste good, but also offer ingredients that are beneficial health-wise, while providing nutrition. More and more, new products in the market include soft drinks with added probiotics, adaptogens, herbal substances, sweet alternatives, or psychotropic compounds that provide specific functions in the body.
For instance, in Spain, Relash, is the first soft drink with hemp oil. The company includes functional ingredients to improve moods and induce relaxation.
On the other hand, there’s Pepe Mate, a natural beverage made in Spain which contains only 3 organic ingredients: yerba mate, lemon juice and stevia, providing a smooth, long-lasting energy and concentration boost.
Also, Baïa Foods recently partnered with Good News Coffee to offer functional beverages in their grab-and-go cafeterias as consumer demand increases for this type of product.
