Shanghai, Beijing and Guangzhou



Apr 13 2021 14:00 h - Apr 26 2021 18:00 h

What's on

ICEX is proud to announce the launch of the new wine education program: the Spanish Wine Trade Program.

The Spanish Wine Trade Program consists of a special 8-hour course, divided in two half-days, specially designed to provide you all the knowledge tools to understand, present, promote, and sell Spanish premium wines. The program is aimed at professionals working at high end hotels and restaurants and also at professionals from the trade sector working with Spanish premium wines.

Participants will learn how to maximize the potential of their Spanish wines’ portfolio, refresh their knowledge on Spanish wine regions and grape varieties, how to prepare a balanced wine list of Spanish wines, both in quality and diversity, and how to upskill their sales techniques.


Time: April 13th, 14:00-18:00
           April 20th, 14:00-18:00
Venue: The Langham Shanghai, Xintiandi, Level 3, Pearl & Jade Room, 99 Madang Road.


Time: April 15th, 14:00-18:00
           April 19th, 14:00-18:00
Venue: Park Hyatt Beijing, 61F, Salon 1+2; Salon 4, 2 Jianguomenwai Street.


Time: April 22th, 14:00-18:00
           April 26th, 14:00-18:00
Venue: Park Hyatt Guangzhou, Salon 3 & 5 No.16 Huaxia Road, Zhujiang New Town.

* Participants will receive a course diploma after the completion of the program.

Places are limited, register now! For more details, please contact Ms Pey Pey Wu at 156 2607 0030 Email: | WeChat ID: hk08042




Head of the Speakers Team; Head Tutor and Course Designer - Mr. Ivan Hui

• WSET Certified Educator
• Certified Sommelier by CMS
• Certified Specialist of Wine by SWE
• Ivan has been teaching wine for 10+ years. He has been the speaker of over 50 Spanish wine seminars and trainings in Hong Kong and China.



Head Tutor - Mr. James Dai


• Wine Educator and Wine Judge
• Judge and Panal Chair of SIWC 2015 -2018
• Judge of IWC London 2019 and Panal Chair of IWC China 2019
• Technical Director and Judge of BTTC 2016-2019




BEIJING Guest Tutor - Ms. Cynthia Guo


• WSET Diploma and Recommended tutor
• Ribera-Rueda Ambassador
• Deputy Editor La Revue du Vin de France Chinese Version
• Master of Oenology / University of Adelaide




SHANGHAI Guest Tutor – Ms Sophie Liu


• Leading Wine Critic / Educator / Writer / Collector / Buyer / Consultant
• Founder of Shanghai Vinosophie Culture Communication
• Master of Journalism in Université Robert Schuman
• Accredited Educator of WSET London





GUANGZHOU Guest Tutor - Mr. Nick Kao


• Jerez Sherry Wine (Spain) Certified Educator
• Wine & Spirit Education Trust Educator
• 3 years’ experience on Viticulture & Enology at China first-class winery
• Viticulture and Enology Major, College of Enology Northwest A&F University






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