Spain’s Great Match in New York is a one-of-a-kind showcase of the wines, foods, and culinary spirit of Spain. This exclusive trade and media event invites guests to experience SPAIN, A LAND OF TASTE through immersive regional tastings, expert-led seminars, and cultural experiences.
The event features robust importer and winery portfolio stations, regional tours, a curated ‘Discovery Zone’ of new-to-market brands, and food and wine pairing challenges. Learn about both iconic and lesser-known grape varieties and regions as you taste your way through Spain or dive deeper by attending one of the seminars or mini-seminars.
From artisan producers and dynamic terroirs to the singular aromas and flavors of Spanish gastronomy, Spain’s Great Match is a must-attend for importers, distributors, buyers, sommeliers, chefs, and media professionals.
Additional Activations
- Discovery Zone: A dedicated space spotlighting Spanish companies not yet present in the U.S. market. This area offers importers and distributors a unique opportunity to explore emerging brands and innovative product lines with strong potential for success, paving the way for new business partnerships and market introductions
- Cheese from Spain Awards: Showcasing the international winners of the 2026 Spanish Cheese Championship, held at the 39th edition of Salón Gourmet, this space celebrates Spain’s rich cheese-making tradition. Guided by an expert cheesemonger, attendees will explore the unique qualities and diversity of award-winning Spanish cheeses.
- Cava & Sherry Bar paired with Iberian ham: A designated bar to showcase the exceptional quality and authenticity of a premium selection of Cava de Guarda Superior and Sherry wines, with the support of a specialized sommelier, paired with exquisite Iberian ham.
- Small PDO Wine Bar: A dedicated bar supported by a specialised proffesional to promote the unique features of a selection of Small PDO wines.