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United States Of America


Jul 21 2020  00:00 - 23:59 h

What's on

Foods from Spain and the Good Food Foundation have partnered to conduct a virtual trade show, The Virtual Mercantile, featuring seven well know food crafters from Spain on Tuesday, July 21st. These  crafters will connect virtually with more 23 American retailers interested in gourmet food from Spain. Retailers will be sent a kit of product samples shipped by these crafters and  will have the opportunity to learn about the company, taste the products and  eventually order them for their stores.  This is a unique opportunity in these times of enforced social distancing to conduct business with  a new format  that guarantees attention from the retailers.


With Americans spending more of their food dollars on groceries than ever before, The Virtual Mercantile is designed to connect thoughtful food crafters with retailers seeking tasty, authentic and responsible food and drink, at a moment when time and resources are in short supply. The Virtual Mercantile consists of a gathering of important retailers and crafters in a virtual session (Zoom) where crafters can guide retailers live in sampling three products which have been previously shipped to them.


The Spanish companies which will be showcasing their products will be:


- Covap  
- Goya  
- Grupo Ganaderos de Fuerteventura
- Lácteos Martínez
- Ninot Bonell Natividad
- O-Med
- Quesos Corcuera

The American retailers which will be tasting their products will be:

AJ's Fine Foods - Specialty Buyer
Allium Market - Cheese Buyer
Canyon Market – Owner
Cheese Importers - Owner
Cost Plus World Market - Associate Buyer
Cost Plus World Market - Buyer of Savories
Di Bruno Bros. - Category Manager NP/Dairy/Produce
Each Peach Market - Owner
Foodocracy - Co-Founder
Harmons Grocery - Executive Vice President of Sales
Joan's on Third - Retail Buyer
Look's Marketplace - Partner/Head Buyer
Lot22 Olive Oil – Owner
Market Hall Foods - Senior Buyer
Market of Choice - Cheese & Charcuterie Sales Manager
Market of Choice - Executive Vice President, Merchandising and Products
Real Good Food - Lead Buyer
The Epicurean Trader - Owner
The La Cañada Cheese Shop - Owner
Whole Foods Market - Assistant Category Merchant Specialty
Woodstock Farmers' Market - Menagerie Grocery Department
World Foods Portland - Director of Operations
Zingerman's Deli - Owner


Spain's participation in The Virtual Mercantile is coordinated by the Trade Commission of Spain in New York and it is supported by European Regional Development Fund (ERFD). 


If you want  further information about any of the Spanish exhibitors, please, don't hesitate to contact the Trade Commission of Spain in New York. We are looking forward to hearing from you!

Spanish cheese. Photo: Photoagency JC de Marcos / @ICEX

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